Forbes reports that for inspired or forward-thinking organizations involved in cloud computing, cost savings and efficiency are just the icing on the cake. What they really are pursuing is something deeper to the business– to develop high-powered analytical capabilities. They look at cloud and see analytic opportunities.
My experience in supporting multiple organizations in moving to cloud services is that without strategic governance, cloud services aren't so much better at enabling analytics as opposed to provide additional repositories for data to be stored and managed. If you're just shoveling e-junk from one repository to another, analytics won't help you.
A move to the cloud requires a clear strategy and a strong governance policy to ensure that strategy is met. As the old saying goes, "garbage in, garbage out". Moving to the cloud allows you to purge your files of what your company is no longer required to retain for documentation, and to create a clear classification taxonomy that will allow your employees to find the relevant information that they require to perform their jobs. And that doesn't begin to address the requisite security aspects that must accompany your data.
Once you do move your content to the cloud, and ensure it is clear and classified, you can utilize analytics to help you in any number of ways, including identifying further opportunities for your core business.
Paintrock Consulting can help you plan your cloud move, as well as the governance and security policies your organization needs to manage your data.